Statistics Show Social Media Is Bigger Than You Think

Juan Lee just tweeted this from Socialnomics so you may have already seen it, but if not, it’s definitely worth watching:

“Social Media is Not a Fad” :

I hope you enjoy it.

The video is based on the new book by Erick Qualman, “Socialnomics: How Social Media Transforms the Way We Live and Do Business.”

The video is done in a way similar to Palmer DePaulis’ new presentation to the Legislature, Michael Wesch’s “Information R/evolution“, and the classic “Did you Know?” by Karl Fisch, Scott McLeod, and Jeff Brenman (rev. 1.0; rev. 2.0; rev. 3.0 ; rev. 4.0).

I think that it provides numerous implications for those of us in the business of creating online government services.

I’m particularly enthralled with Qualman’s idea that we need to disengage ourselves from building search tools and portals. Instead of people searching, Qualman points to the future as being one in which social media will deliver to people the news, information, products, and services that they want. This future, I think, is months not years away. You can already see this emerging in applications such as Facebook and

What ideas in the video struck you?

Published by

Ray Matthews

Government Documents and Digital Library Services Coordinator, Utah State Library

One thought on “Statistics Show Social Media Is Bigger Than You Think”

  1. That would be interesting to find out how Utah libraries are using social media and what their experience has been.

    Has anyone seen statistics, like in those videos, for library and library patron use of social media?

    Here are some starting points that might be of interest:

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